Officework launches new spot in ‘Everything for Growing Minds’ campaign
Officeworks has rolled out its new ad, seeking to capitalise on the new school year by linking growing minds to school supplies.
The 30-second television commercial by AJF Partnership follows a young girl’s journey through school, with a voice-over listing the developmental milestones the brain achieves at different ages.
The slogan “Find everything for growing minds” concludes the ad, which aims to highlight the importance of school supplies in developing critical thinking skills throughout the schooling journey.
