Ogilvy PR signs affiliate deals with New Zealand PR firms to create Trans-Tasman network

Ogilvy PR Australia has signed affiliate agreements with two PR firms in New Zealand to create its first Trans-Tasman network.

Blackland PR and Cadence Communications will partner with Ogilvy PR to broaden the reach for clients in Australia and in New Zealand.

CEO of Ogilvy PR, Kieran Moore, said in a statement: “This agreement is the culmination of many months of work to find and secure the right partners to support our company’s work in New Zealand.

“Given the size of the NZ market, it was quickly evident that one agency was unlikely to be able to meet all of Ogilvy PR’s needs in New Zealand. We identified Blackland and Cadence as the two most reputable, independent, unaffiliated agencies who could deliver for us and we are excited about our futures.”