F.Y.I.

OMD wins $7m Ancestry.com.au

May 19, 2011 9:11

Omnicom media agency OMD has won a pitch with PHD, AKA, Amnesia and two other agencies for the $7m account of Ancestry.com.au, the family history website Ancestry.com.au.

The announcement:

Media strategy, planning and buying company OMD Australia today announce that following a competitive pitch they have been appointed to the $7m national media planning and buying account for Australia’s leading family history website Ancestry.com.au.

Synonymous with connecting people with their roots Ancestry.com.au launched in 2006, and is part of a global network of nine Ancestry websites, offering members access to more than 6 billion family history records and over 20 million family trees from around the world.

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