Omnicom appoints Tony Harradine to the newly created position of chief investment officer

July 23, 2015 1:28

Harradine

Holding group Omnicom has today created a new position of chief investment officer for the $1.8bn advertising group, appointing Tony Harradine in a move that will see OMD CEO Peter Horgan step back from media negotiations.

The appointment marks a change for Omnicom (OMG) which has traditionally not had someone on the group level leading investment with CEO of the group Leigh Terry telling Mumbrella: “We have different trading philosophies but having someone who is across everything that we are doing is useful.

“This is not just about relationships with the media because of course we have very strong agency CEO leads as well as trading leads.”

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

Topics