Omnicom’s Annalect beefs up Australian leadership
Ominicom’s marketing data and technology company Annalect has beefed up its senior team locally with four new hires.

Nagendra Jayaram, Daniela Elia, Anthony Tomase, Adam Krass
WPP’s programmatic platform Xaxis has seen its head of data and operations Adam Krass move to Annalect to take up the role of head of technology.
Krass was with Xaxis for three years and before that worked with eBay.