OOH advertising posts 1.5 per cent growth in third quarter
Out-of-home advertising grew 1.5% in the third quarter compared to the same period last year, the Outdoor Media Association has reported.
The announcement:
Tuesday October 4, 2011 –
Quarter three in 2011 saw the Out-of-Home (OOH) industry record its seventh consecutive quarter of growth posting a modest increase of 1.5% on the same period last year. The Year on Year figures show growth of 4.1% which amounts to a net revenue increase of $13 million, $342 million compared to $329 million in 2010.