Ooh Media buys out of home printing company Cactus Imaging

July 26, 2016 5:15

Outdoor company Ooh Media has continued its spending spree, buying out-of-home printing and production company Cactus Imaging.

The company did not specify the price of the purchase, which comes just a month after it bought Junkee Media for $15m, but did note it will remain a stand-alone business with its existing management team.

“While digitisation of Out Of Home provides new opportunities to engage with audiences like never before, classic out of home plays a critical role in brand building for advertisers, both independently and in partnership with digital assets,” said Brendon Cook, CEO of Ooh Media.

Cactus specialises in the digital printing of grand, large and small format advertising across the out of home industry.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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