OPR and Hardhat added to Thursday’s Mumbrella CommsCon program

Hardhat founder Dan Monheit and Ogilvy’s Richard Brett and Bridget Jung join the Mumbrella CommsCom lineup with a couple of last-minute additions.

Hardhat’s Dan Monheit

Reflecting on a tumultuous 2020, Monheit will examine which behaviour will change and which will endure in our new post-COVID reality. ‘Behaviour Change (Or Not) in 2021’ sees Monheit discuss research and real-world examples of behavioural biases relating to the PR and communications industry, offering actionable takeaways to create campaigns built on behaviour and to achieve better results.