Optus to consolidate entertainment, lifestyle and news subscriptions in SubHub

Optus is introducing a new content subscriptions and membership hub for customers, called Optus SubHub.

SubHub complements the recently announced Optus Living Network, giving customers more control of how they personalise their technology and content choices, while also saving them money.

Optus TV, content and product development VP, Clive Dickens, said SubHub was designed to solve a problem. “We had to solve what we call ‘subscription fatigue’,” he said during a lunch presentation this morning.

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