Overcoming imposter syndrome in a time of crisis

The overwhelming feeling that you could be ‘found out’ and turfed at any moment can be all consuming in business, particularly at a time of uncertainty and crisis. Here, Urban List’s founder and CEO Susannah George offers her insights for overcoming the infuriating imposter syndrome.

It is interesting how, in a time of crisis, we can be forced to face and overcome our greatest fears.

Among mine has been an ever-present battle with a parasite many people in media, marketing and advertising will be familiar with — imposter syndrome. That feeling that someone’s just about to blow your cover and expose you for the incompetent fraud you really are.

In a time of crisis and need for decisive leadership, a syndrome that causes you to second guess, to delay decisions and to confuse others with your comms is less than constructive.

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