Pacific Magazines sells K-Zone and Total Girl as it looks to re-launch Girlfriend as mobile-first

Pacific Magazine has sold youth titles K-Zone and Total Girl to special interest publisher Nextmedia while Girlfriend is set to re-launch with a mobile first strategy.

Gereurd Roberts, Pacific Magazines CEO, said: “Our Youth titles have always been very close to our hearts. The brands are innovators and have always attracted some of the country’s best publishing talent – and the external interest in this sale speaks to the strength of both.

“We have, however, been reviewing our strategy with a view to refocussing our efforts on the major consumer and advertising categories – Food, Family, Home, Fashion, Beauty and Health – and it is within this framework that we have assessed the sale proposal. We believe both titles will flourish under Nextmedia.”