Parramatta Eels appoints AW as creative partner, pre-season campaign launches

February 14, 2025 3:00

The Parramatta Eels have appointed creative agency AW, with a new campaign launched ahead of the 2025 NRL season.

Joining the NBA on AW’s growing sport client roster, the Parramatta Eels hope to build momentum before the season kicks off in March, with the new creative ‘Parradise is Ours’ already out in market.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.

Topics

AW Bram Williams Campaign Christopher d'Arbon Kate Chapman NRL NRL season Parramatta Eels

1 COMMENTS

Robert p hale 14 Feb 25

I have been a parramatta supporter for 78 years I went to parramatta first game they played Newtown but that’s not what I want to talk about I had a brother called John who played for Westmead technical school now to cut long storey short in 1953 they won school comp with a world record as they did not have a point scored against them they scored 400 odd points for no one knows about this if you want know more please phone 03 91237825

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