PHD swipes McCain’s media account from cummins&partners

Kalila Welch

February 6, 2024 9:56

Frozen food company McCain has appointed PHD as its media agency of record following a creative pitch.

PHD has won the account from incumbent cummins&partners two years after the independent agency landed McCain’s media in an expanded remit atop of its creative duties. Cummins&partners will continue to handle creative and digital for the client.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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