Pitch Watch: iiNet moves media; 21st Century Fox pitch shortlist; Will Optus drag into new year?; Ikea pitches public relations

November 20, 2015 11:04

Mumbrella casts an eye over the major media, creative and public relations pitches at play in market.

In this week’s wrap up the latest on: iiNet (account move), 21st Century Fox (short list), Optus (update on media pitch), Ikea (new PR pitch).

iiNet moves $30m media account inhouse

It’s only eight months since OMD WA fought and retained the media account for the $20n iiNet however, Mumbrella can reveal that its new parent company TPG has now taken the buying inhouse.

Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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1 COMMENTS

Andy 20 Nov 15

What a kick in the guts for OMD WA. These things happen, but it would be especially annoying given the time and money that would have gone into pitching.

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