Pitch Watch: Lion appoints UM as its media agency; Tourism Australia appoints Made and Storyation

July 28, 2016 11:02

Mumbrella casts a regular eye over some of the media, creative and PR pitches in market.

In today’s wrap up: Lion (media appointment); Tourism Australia (content appointment).

Lion moves its media buying to UM

Major alcohol brand Lion is understood to have appointed UM as its media agency.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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