Powerade highlights how soccer has evolved to announce partnership with FIFA World Cup
To announce its partnership with the 2018 FIFA World Cup, Powerade has launched a new television campaign to highlight how both soccer and Powerade has evolved.
Created by Ogilvy Sydney, the commercial features footage of old soccer uniforms, skills and ways of training to show the ways in which soccer has progressed.
It’s progressed so far that they still call it soccer