Praise encourages Australians to be more thankful to the cooks in their lives with new ad

Praise has made a play on its name in its latest campaign, saying thank you to those school sandwich, breakfast and late-night snack makers who often go unnoticed.

The campaign from Richards Rose sees the introduction of new tag line ‘Praise the day’, which is trying to bring moments of gratitude back into the busy lives of Australians.

The campaign features a variety of Praise’s products, including salad dressings and sauces.

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