Price tag of The Lumery sale to Accenture was $16m
Former Accenture Song ANZ president Mark Green with The Lumery CEO Rajan Kumar in 2024
Accenture paid $16 million to acquire Australian marketing technology outfit The Lumery, according to recent filings with financial watchdog ASIC.
The deal, announced in May 2024, saw The Lumery integrated with Accenture’s other local marketing brands, Droga5 ANZ and The Monkeys, under its Accenture Song unit.
