Publift CEO steps into advisor role, new general manager appointed

June 6, 2024 10:14

Adtech company Publift has announced the appointment of a new general manager as its founder and CEO transitions into a different role, Mumbrella can reveal.

Colm Dolan, who founded the company in 2015, is moving to the role of strategic advisor, while Ben Morrisroe, who has been with the company for over five years, will take on the managerial position.

Starting at Publift in 2019 as a marketing coordinator, Morrisroe quickly demonstrated his drive and ambition.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.