Qantas updates customers to let them know that there’s no update, but that when there’s an update, they’ll update them

Dr Mumbo suspects that most Qantas Frequent Flyer members may not have seen yesterday’s news story that Woolworths is thinking of exiting the loyalty scheme.

In which case, the point of last night’s email to QF members must have seemed somewhat baffling.

 

qantas woolworths frequent flyer QF

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.