QLD Government releases campaign to promote tourism jobs

The Queensland Government has released a tourism campaign to promote tourism jobs in Queensland called ‘Work in Paradise’, via Publicis Worldwide.

One of the incentives for the program is a $1500 cash bonus paid over six months plus $250 for workers traveling more than 100km to take up a job.

In the 30 second spot for the campaign, locations around Queensland are shown, with colourful text spliced in between.

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