QMS locks in five-year deal with Netball Australia
Outdoor media company QMS has confirmed a five-year deal with Netball Australia through its new acquisition, Out & About Media & Marketing (OAMM).
The news comes just months after QMS announced it was looking to spend $22.4m in digital sport outdoor media and technology assets, acquiring an 80% stake in OAMM as part of the process.
QMS also acquired a 50% stake in Live Docklands, one of the rights holders to digital advertising at Etihad Football Stadium and a 20% acquisition of mobile app developer Sportsmate Australia.
