QMS unveils live cryptocurrency feed in campaign for BTC Markets

Out-of-home provider QMS has been tapped exclusively by Australian-owned cryptocurrency exchange platform BTC Markets for a first-in-market digital-out-of-home campaign.

The campaign sees QMS assets broadcast live crypto prices for currencies including Bitcoin and Ethereum across its digital billboard network along the Eastern Seaboard.

BTC Markets turned to QMS to launch and drive awareness of its platform. QMS worked with creative partners Handle Media and 500 to bring the BTC vision to life.

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