R/GA hires Interbrand’s Ben Miles as ECD of its Business Transformation practice

R/GA has hired Interbrand’s ECD, Ben Miles, as executive creative director for Business Transformation in Asia Pacific.

Miles spent nine years at Interbrand, and was the leader of Australian Marriage Equality’s G’ AY MATE campaign, as well as delivering work for The Prince Akatoki, IGA and Telstra.

Miles spent nine years at Interbrand

In his new role, Miles will be the regional creative lead for R/GA’s consulting practice, Business Transformation, which is designed to help the c-suite continue to innovate.