Rafters more than doubles Top Gear’s audience

Tim Burrowes

March 16, 2011 9:21

Top Gear saw a drop in audience for Nine on Tuesday night to 762,000 as viewers opted for Seven’s Packed To The Rafters (1.7m) or Ten’s NCIS (1.1m).

From next week, Packed To The Rafters, which is usually the most viewed show of the week, will go on an early season break to make way for Seven’s new drama Winners & Losers.

My Kitchen Rules also performed well for Seven, delivering an audience of 1.4m, according to preliminary overnight metro ratings from OzTam.

Ten’s Talkin’ Bout Your Generation rated 905,000.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

Topics

3 COMMENTS

@#$ 16 Mar 11

Get into gear or get out.

Worlds most popular programme my ar$e.

User ID not verified.

Dr. Riley Jacobsen 16 Mar 11

TopGear has a loyal following and will bounce back next week. Packed to the Rafters is a juggernaut – even a live docco featruing Charlie “Hef” Sheen’s live-ins playing Twister would struggle against.

User ID not verified.

e-menus 18 Mar 11

top gear is the best show ever!

the problem is that channel 9 bought the show/rights from SBS and then claimed new episodes, which was false as all the ones they did start with had already been aired on SBS, then they thought it would be a great idea to flog it to death by showing it 4 nights a week, well done guys!

finally 9 did air new episodes, thankfully, luckily for 9 that us loyal top gear followers will put up with there brilliant boardroom decisions.

User ID not verified.