Real estate startup Upside launches Mammal created advertising campaign

February 16, 2018 3:36

Upside, a real estate startup, has launched new branding and advertising campaign created by Sydney agency, Mammal.

Positioning property tech service Upside as ‘the way real estate should be’, the campaign launches on Sunday and will extend across TV, online and display advertising.

Featuring an eccentric presenter who takes us on an off-beat tour through a ‘real house’, all the while extolling the many advantages of selling with Upside. Mammal won the Upside account following a competitive pitch late last year.

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

Topics

Mammal Upside

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Real estate startup Upside launches Mammal created advertising campaign

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