Real-time crypto prices land on the streets of Sydney in OOH campaign

December 19, 2024 7:30

Cryptocurrency exchange OKX Australia has launched a summer campaign, developed by creative agency CLMG.

Bringing real time cryptocurrency prices through integrated API feeds to Sydney’s urban landscape, the OOH-focused campaign – ‘Summer of Crypto’ – is a first for Australia.

It features live Bitcoin and Ethereum price updates across 37 premium billboards in Sydney’s CBD, marking a significant milestone in crypto advertising.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.