Red Cross Blood Service pitches media account putting Ikon on alert

red bloodThe Red Cross Blood Service is pitching its media account, Mumbrella understands.

The Melbourne based organisation is understood to be talking to a number of media agencies to handle the account, thought to be worth around $4m-$5m annually.

A spokeswoman for Red Cross Blood Service would not be drawn on the pitch for the business, which is currently held by incumbent Ikon Communications. 

“We are not in a position to comment at this point in time,” said a spokeswoman.

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