Red Havas picks Lawrence Muskitta to head new public affairs offering

PR agency Red Havas has appointed a former Facebook manager – Lawrence Muskitta – to head its public affairs offering.

The newly-created remit is designed to help Red’s clients navigate increasingly challenging, changing and complex business environments.

Red’s public affairs department will be led by Lawrence, who will be responsible for government relations, stakeholder engagement, patient/consumer advocacy, public behaviour change campaigns, policy monitoring and intelligence gathering, crisis management and strategic partnerships.