Redundancies follow merger of Eye and oOh!, new outdoor ad brand under development
Redundancies have followed the merger of outdoor media brands Eye Corp and oOh! Media, the latter has confirmed.
The job cuts come as a result of Ten’s sale of Eye to the owner of oOh! Media, Outdoor Media Operations.
oOh!’s CEO Brendon Cook, said in a statement: “Based on expectations of strong growth by the new entity and the broader out-of-home sector, only a small number of staff of the integrated company are being made redundant.”
“This equates to less than 10 per cent of total oOh! ANZI staff which comes from across all areas of the integrated business. The 31 staff are being offered packages that recognise their service and individual placement support to enable those who choose to rejoin the workforce or move into other sectors do so as soon as practical,” he said.
Branding solved… Eye Ooh Eye Ooh so off to work eye go. There’s the campaign.
Betty Boo love it. And the call to action for the merged digital offering would naturally be …See e:eye e:eye ooh
Ha. Love it