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Aussie retail recession would breed innovation to adapt to decreasing customer spending: Fifth Dimension

June 22, 2023 9:52

Brands and products will eventually innovate to be better equipped for financially strapped customers during a retail recession, according to customer experience expert Lyndall Spooner.

Spooner, the founder and CEO of Australian strategic research and consulting agency Fifth Dimension said some of the best innovations have come out of turbulent and difficult financial periods.

Fifth Dimension CEO Lyndall Spooner

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Nico Arboleda was a contract reporter at Mumbrella, covering adtech and martech. He left Mumbrella in June 2023.

Topics
consumers Fifth Dimension Consulting Lyndall Spooner recession retail
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