Rich couple looks to ‘adopt’ child and donate $170k to first home in new campaign

Zoe Samios

May 25, 2018 5:27

A rich couple with no children is looking to ‘adopt’ a first home buyer and give $170,000 of their wealth as a home deposit, in a new campaign for display home and house design company, Porter Davis.

Created by Accenture’s The Monkeys, ‘The Rich Parents You Never Had’ content series sees Aisha and Stu McFernlayson – who own 11 properties – on the hunt for someone they can ‘adopt’ and ‘give’ ‘a smart living home deposit to.

https://www.youtube.com/watch?v=4SrQPEKGRks&feature=youtu.be

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Zoe Samios

Zoe Samios worked at Mumbrella between 2016 and 2019, finishing up as senior media reporter in March 2019.

Topics

Advertising Campaign Lee Lowndes Matthew Saville Porter Davis Shaun Patterson The Monkeys

8 COMMENTS

Say what? 25 May 18

I’m so confused?!?
This is a mess

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So bad 26 May 18

On every level

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MK 27 May 18

I have no idea what this is trying to say or do.

Is it just me?

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Oops 27 May 18

Find a foster family quick!!

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??? 28 May 18

I don’t know what is happening here.

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Dr Suess 28 May 18

Don’t ask questions about real estate. BUY BUY BUY

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oops 28 May 18

170k is a great hook… but for everyone except the winner, isn’t this gonna get everyone thinking that’s the magic number for a deposit? It’s not the case. Talk about scaring off first home buyers……..

They haven’t thought about longevity. Only a cool prize for 1 winner.

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This is genius. 29 May 18

What a brilliant way to get a first home builder database. Kudos to all involved.

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