Rolld launches new brand positioning ‘Love the journey’

October 12, 2017 9:13

Vietnamese street food brand Rolld has launched a new brand positioning ‘Love the journey’.

Developed by The Sphere Agency, the new positioning aims to highlight the brands Vietnamese heritage, fresh ingredients and cooking process.

New posters have been created for the brand with the slogan ‘Explore Vietnam one dish at a time”.

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Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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Love the journey Roll'd The Sphere Agency

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