Sapient Nitro wins BT Financial Group

Sapient Nitro has won the digital account of BT Financial Group after a competitive pitch.

The announcement:

SYDNEY, 31 JANUARY 2013: In line with a major new brand campaign, BT Financial Group has appointed SapientNitro as its digital agency to develop a large-scale website and mobile site for its BT business which are now live.

After a three-way pitch in October last year, SapientNitro secured the BT business in November and commenced work on the new website, which weighs in at more than 400 pages, as well as the mobilisation of the site.