Sarah Bailey named managing partner of DDB Melbourne
DDB Melbourne has continued its management overhaul promoting Sarah Bailey to managing partner.
The release:
Sarah Bailey promoted to managing partner to help deliver the DDB Melbourne Model.
Six months ago, the DDB Melbourne office underwent a significant management restructure. David Brown and Darren Spiller were appointed as joint leaders across the group business units; DDB Melbourne, RAPP, Tribal, DDB Shop, and Mango. In addition, DDB acquired segment specialists, Lifelounge and Dion Appel was appointed as managing director of DDB Melbourne.
I don’t know Sarah and I’m sure she’s awesome but that press release is impenetrable – it’s a miserably depressing list of concocted job titles and turgid, cliched jargon
‘deliver the model’
‘drives DDB Melbourne forward’
‘focused on consumer centricity’
it’s an affront