‘Sarge’ dives into detective mode in latest Budget Direct ads

Detective “Sarge” is searching for answers to unworldly mysteries and questioning why consumers are paying high prices for insurance in the latest set of ads for Budget Direct.

In a 30-second-ad, detective Sarge turns his attention to a burnt insurance document inside a car. Surrounded by a flying dragon and molten roads, he uncovers that the driver has overpaid for car insurance.

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