SBS agrees broadcast deal with BeIn Sport for continued Champions League coverage

SBS 2Pay-TV broadcaster BeIn Sport has on-sold free-to-air rights for the 2015/16 UEFA Champions League to SBS.

The Al Jazeera-owned channel bought the Australian rights for the competition earlier this month after outbidding long-time holder ESPN for them, as it looks to beef up its content offering in Australia.

The new three-year partnership will see SBS hold exclusive free-to-air rights, which will include one live match on Wednesdays and a weekly one hour highlights show on Thursday nights.

SBS previously held a similar deal with ESPN, and the latest agreement continues the broadcast partnership it has held with Europe’s premier club soccer completion since 1992.

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