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SCA axes internal corporate comms and PR team

Southern Cross Austereo (SCA) has axed multiple people in its internal corporate communications and PR team, understood to be the result of cost-cutting, Mumbrella can reveal.

The in-house team was led by Kelly Stambanis, head of corporate communications and PR, who was among those dismissed.

“I am extremely proud to have built a high-performing communications and PR team for SCA and to have transitioned and stabilised the function so that it was fully integrated across the business,” Stambanis told Mumbrella.

“This delivered a cohesive and strategic communications approach that supported all SCA’s brands, stations and shows.

Kelly Stambanis

“The output and impact of the purpose-built PR team was outstanding and it punched well above its weight in terms of deliverables and results. Every team member is to be commended for their extraordinary PR skills and brilliance, and I would work with every one of them again in a heartbeat.”

SCA’s PR has since been picked up by external comms agency, Sound Story.

SCA declined to comment when approached by Mumbrella.

The news comes after SCA chief content officer, Dave Cameron, told Mumbrella on Thursday that Jimmy Smith and Nath Roye from the national nights show – who have covered Breakfast since the axing of Hughesy, Ed and Erin in August – will take over the slot permanently in 2025.

“Jimmy and Nath have done a great job filling in the last five months. They’ll continue on next year,” Cameron said.

“They’re highly commercially attractive. They’re doing a style of radio at the moment that is not being done in the city.”

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