SCA partners with the BBC, with content to be available on LiSTNR

Southern Cross Austereo (SCA) has announced its first content partnership with the BBC, which will see some of the broadcasters most famous programs available for access on LiSTNR.

Music shows such as the Essential Mix and Desert Island Discs, programs from broadcaster and historian David Attenborough, economist Tim Harford, as well as a back catalogue of live concerts from the In Concert collection will all be made available on LiSTNR from 23 June.

CEO of SCA, Grant Blackley said: “When we launched LiSTNR in February this year, we promised that it was only the beginning. We couldn’t be more delighted that our first LiSTNR partnership is with international broadcaster the BBC which will bring our audiences world class, compelling, premium content from its vast library.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.