SCA’s The Studio recreates 1980s SPC jingle for new campaign

Southern Cross Austereo’s in-house creative team, The Studio, has modernised SPC’s 1981 Baked Beans and Spaghetti Jingle for a new campaign.

The jingle, which was originally created by Mike Brady, has been refreshed to become the centrepiece of a new radio campaign which seeks to position SPC as the ‘easy way’ for families to make mealtime simple.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.