SAGE Secrets of Agency Excellence final line-up revealed, including sessions on building new revenue streams and dealing with procurement

October 14, 2015 10:20

Telstra consumer marketing boss Inese Kingsmill, The Works’ co-founder Kevin Macmillan, Behaviour Change Partners’ Paul Fishlock and media agency owner Virginia Hyland have been announced on the final lineup for Mumbrella’s SAGE – Secrets of Agency Excellence – conference.

SAGE kingsmill fishlock hyland macmillan

Sage advice: Kingsmill, Fishlock, Hyland and Macmillan

The quartet will take part in the SAGE question time panel, which will conclude the event by discussing the key themes of the day including the challenges featuring the agency business model.

Kingsmill is one of the industry’s most senior marketers, with five years leading Telstra’s consumer marketing, and she also chairs the Australian Association of National Advertisers.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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