Seven cruises to Wednesday ratings win

Tim Burrowes

March 3, 2011 9:58

Seven had another night of dominating the TV ratings on Wednesday, with My Kitchen Rules top with 1.394m, Seven News on 1.19m and Today Tonight delivering 1.145m.

Nine’s best performer was Nine News with 1.125m, the network’s only program to deliver more than 1m viewers, according to overnight preliminary metro ratings from OzTam.

The Biggest Loser, on 893,000, was Ten’s best show.

As well as scoring a 24.8% share for its primary channel, Seven’s two secondary channels 7Mate and 7Two topped the digital share, while SBS1 was relegated to eighth for the night, one of its woprst performances of all time.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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1 COMMENTS

Anonymous 3 Mar 11

My Kitchen Rules has certainly got me in this time around. Kudos to them.

At the other end of the scale, caught 15 minutes of The Drum last night.
What a load of tosh.
A bunch of lefties sitting around agreeing with themselves, nodding all the while and laughing at each other’s lame jokes.

Our political media are indeed a sad, sad, sad bunch of know-it-alls who sadly no bugger all about the real world, and the real electorate.

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