Seven flags deeper ties with News Corp
Seven West Media has forecast a deeper commercial relationship with News Corp, but stopped short of predicting a merger between the two companies.
Speaking to investors following the company’s financial results, CEO Tim Worner wished Nine and Fairfax well in their proposed merger, but said Seven’s audiences and objectives were much more closely aligned with that of News Corp.
Doh! Prime was going to do a reverse on Seven. Fell over at last minute. Seven needs “a deal”….. who is left?
Have to agree with the sentiment.
The future for mass media remains uncertain in this country.
What is certain is that the old models no longer work.
I predict that Media Aggregation Portals will soon be developed and combine all the latest news/videos and make them readily available via an App or website to smartphone users.
They will dis-intermediate the existing major media channels – technical term for cutting them out!
Watch this space.