Seven well ahead for the week with official ratings to kick off on Sunday
The Seven Network is well ahead in the last week of the non-ratings period and is in an unassailable position to win it in the five capital cities with a progressive Sunday to Thursday audience share of 27.9%.
But Ten is set to run fourth at 11.6%, with ABC1 ahead of it on 12.4%, while Nine is on a modest 20.9%, considering it had high hopes for The Block: All Stars which has failed to crack the one million mark all week according to OzTAM figures.
That was due to a powerhouse week for My Kitchen Rules which had three consecutive nights above two million viewers. Last night it dropped to 1.8 million, but is expected to lift again next week when the official season begins.
Good on Seven for striking while the iron is hot on MKR. It should run four nights a week preferably starting on Sunday night.The Block(aka Mitre 10 show) does not match up.The constant repeats of BBTheory does not help either.
Perhaps nine’s disappointing results with The Block are not due to the program itself, but due to the unbelievable amount of promos for it. Why watch the program when you have seen so many sneak peaks or previews or house ads or call-it-what-you-like that you know you’ve already seen all the best bits. I for one refuse to watch a program that’s been promoed out. I won’t be watching Revenge, either – for exactly the same reason.
Nine aren’t the only ones guilty of this – they come a disant second to that bloody Discovery Channel on Fox. Great programs, completely stuffed by breaks – sometimes in the middle of sentences – promoting the same damn program as we saw promoted 10minutes before in the last break. Give us a break!