Seven Year Switch kicks off early as Seven ups the ante on relationship shows

Seven will tonight ignore the TV industry’s conventional thinking and debut the second season of Seven Year Switch six days before the official ratings period resumes.

The move will see Seven debut the show – which features four couples whose relationships are in trouble temporarily paired with somebody else – against the less competitive counter-programming of the Easter Holiday.

It will be up against the season finals of Nine’s drama House Husbands and Modern Family on Ten.

Subscribe to keep reading

Your daily source for the latest headlines, in-depth analysis, and breaking stories from around the globe.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.