Sexyland – for all your Mothers Day gift needs

Last week Dr Mumbo pointed out some rather stereotypical Mothers Day marketing  going on on the 2DayFM website. 

However, it turns out a vacuum was not the only handheld electrical device marketers had in mind for Mothers Day promotions. Step forward adult department store Sexyland.

The store has adapted its TV ad campaign, which managed to cram in a lot of metaphors for sex – into a Mothers’ Day ad, finishing with the tagline  ‘Partner, friend, lover,’make her day on mother’s day’.