Shine’s American chief to star at ASTRA’s upcoming conference

Former Hannah Montana and High School Musical chief Rich Ross – now CEO of Shine America – will be the keynote speaker at the Australian Subscription Television and Radio Conference in March.

 

Rich Ross, CEO of Shine America will deliver the keynote address at the upcoming Australian Subscription Television and Radio Association (ASTRA) 2013 Conference on 14 March. In his first Australian appearance since stepping in to the Shine role this month, Rich will take a timely look at the impact and importance of quality content that engages with and enhances the experience of TV viewers.

As the CEO of Shine America, Rich spearheads the company behind popular and award-winning original series including The Biggest Loser, adaptations of other Shine Group owned series such as MasterChef, Minute to Win It, and The Office. Through Shine Group’s distribution arm, Shine International, Shine America distributes its library of programming and formats to more than 150 countries.

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