SMART founder and former McCann Australia chairman to speak at Mumbrella SAGE
Former chairman and CEO of McCann Australia, Ben Lilley, is the final speaker to be confirmed for Mumbrella SAGE, set to take place in Sydney next week.

Lilley is the founder of SMART and the former CEO and chairman of McCann Australia
Lilley founded creative agency SMART in 2000 after working for agencies including DDB Needham and George Patterson Y&R. The success of SMART led to Lilley selling the agency to IPG and then taking on the role of CEO and chairman of McCann Australia.
During his time at McCann Australia, the agency produced notable work including the famous Dumb Ways to Die campaign for Metro Trains in Victoria.