Sodastream secures Snoop Dogg for new holiday campaign

Zanda Wilson

November 23, 2020 9:07

Sparkling water brand Sodastream has unveiled its 2020 holiday campaign featuring American musician Snoop Dogg.

The global campaign sees Snoop Dogg encouraging consumers to focus on the small but important things in life this Christmas season, through a humorous hero TVC.

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Zanda Wilson

Zanda Wilson was a reporter and podcast producer at Mumbrella, specialising in radio reporting. He left Mumbrella in September 2021.

Topics

Herd MSL Jake Szymanski Jiminy Creative Tel-Aviv Karin Schifter Maor Snoop Dogg SodaStream

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Sodastream secures Snoop Dogg for new holiday campaign

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