Spooky houses in new ad campaign for The Advertiser’s Real Estate guide
http://youtu.be/jBytXE5zlVY
http://youtu.be/tjL2uFD6jPA
News Limited’s Adelaide paper The Advertiser is this week launching an ad campaign for its Real Estate lift-out and new online offering with the positioning, ‘The real estate guide your current home won’t want you to see’.
The campaign consists of a 15-second and 30-second ad as well as print activity.
The new online site Navigator allows users to browse and shortlist their favourite properties which are then plotted on a map and made into an open inspection schedule.
Credits:
- Agency – kwp!
- Creative Director: James Rickard
- Account Director: John Baker
- Account Manager: Lucy Noblet
- Art Director: George Vargas
- Copywriter: Corey Swaffer
- Art: Jodie Kunze
- Agency TV Producer: Di Wilson
- Production –
- Director: Chris Houghton
- Producer: Vikki Niehus
- Production Company: Nylon Films
- Post Production: Kojo
- Photographer (stills): Richard Lyons
- Client –
- Advertiser Newspapers (News Limited)
- Marketing Director: Dan Demaria
- Brand Manager: Bianca Nicholls
- Creative Manager: Gregg Brooks
